How Caspio Powers a Self-Serve Media Buying Platform
Overview
In this video, we speak with Richard Gold, President and CEO of National Media Spots (NMS), a full-service media company that’s been in business since 2004 and a loyal Caspio customer for over 20 years. Known for their innovative NMS Rate Card program, National Media Spots gives clients real-time access to wholesale rates across TV, streaming, radio and digital channels. Their self-serve media buying platform empowers clients to make informed decisions without the usual delays that come with traditional buying methods.
Richard shares how the company’s original goal of capturing leads through their website evolved into a robust, Caspio-powered application that now manages over 50,000 leads and supports operations across departments. We explore how their long-term partnership with Caspio has helped them build a scalable system that enables faster turnaround times, greater transparency and seamless collaboration between consultants, traffic teams and clients.
You’ll learn:
- How NMS evolved from basic lead capture to managing 50,000+ leads through a robust, Caspio-powered system
- Key solutions built with Caspio, from their real-time rate card platform to integrated consultant and traffic operations
- The crucial role of Caspio’s technology and support team in delivering speed, transparency and reliability over two decades
- Tangible benefits achieved through faster turnaround times, centralized data access and smooth collaboration across departments
- Valuable advice on scaling systems efficiently, using data to enhance media buying strategies and embracing long-term partnerships with low-code platforms
Listen to the Podcast
Stream the audio here. Also available on all major podcast networks.
LISTEN ON
More Episodes
Meet Rei. Your First Agentic Coworker.
Learn how Reinventors built an AI-first company with four autonomous agents, and why Caspio's API, security, and unlimited-user model make it ideal for agentic AI.
HIPAA Is Not the Hard Part Anymore
Explore healthcare privacy and security as HIPAA turns 30. Healthcare podcast host and attorney Matt Fisher breaks down compliance vs. data governance, AI risks, BAAs, and what leaders should prioritize in 2026.
Why One Size Fits All Software Failed This EdTech Founder
Learn how The Power of Formative Assessment used Caspio to build LearningBytes, a school improvement platform that tracks student progress with AI-powered dashboards and PDF report cards.
How Low Code Transformed Education Data Management
Discover how Clemson University used Caspio to modernize education data management, replacing MS Access, Qualtrics, and spreadsheets with a centralized system for surveys, implementation tracking, and statewide reporting.
Building HIPAA-Compliant In-Home Care Systems With Caspio
Learn how Evolve built a HIPAA-compliant Caspio app to support Medicaid and Medicare Advantage members, coordinate home-based services, and scale secure healthcare operations.
Caspio Powered Healthcare App For Insurance Approvals
Learn how Zertain and Appeal Tech Allies built a HIPAA-compliant app that helps patients challenge denied insurance claims.
UC Berkeley Needed a Custom App – Here’s Why They Chose Caspio
Learn how the University of California, Berkeley used Caspio’s low-code platform to automate education workflows, replace manual reporting, and build a scalable web application for regional academies.
Building a Custom CRM for a Brand Experience Agency With Caspio
Brian King from Caspio Silver Partner AfterPremise shares how his team built a custom CRM for a brand experience agency using Caspio's low-code platform, centralizing client management, project tracking, and team collaboration.
Building HIPAA-Protected Solutions for Tribal Communities
Learn how the Albuquerque Area Indian Health Board uses Caspio to build HIPAA-protected apps that support data sovereignty and improve health outcomes for Native communities.
Empowering the Next Generation of Students With Caspio
Learn how the College of Southern Nevada uses Caspio to streamline academic operations and give students real-world systems development experience with low code.
Modernizing Archeological Research With Caspio + AI
See how ZRC SAZU modernized Slovenia’s national archaeological registry with Caspio’s low-code platform, digitizing decades of data and empowering researchers with scalable, AI-enhanced tools.
From Excel to Scalable SaaS: Envoy’s Journey with Caspio
Discover how Envoy Partnership transformed its Excel-based social impact models into a scalable SaaS platform using Caspio.
Breaking Free From Quickbase: Why Arizona Autism Switched to Caspio
Explore how Arizona Autism transitioned from Quickbase to Caspio to unify systems, enable automation, and support HIPAA-compliant growth across its statewide network.
Shadow IT to Strategic Asset: Why Low Code Is More Than a Trend
Explore how National Media Spots accelerated ad buying with instant access to TV, radio and digital rates using Caspio.
Optimizing
See how PHSA replaced manual tasks with scalable apps using Caspio’s low-code platform, saving time and improving training for over 44,000 users.
Financial Planning “As-a-Service” Powered by Caspio
Learn how I Hate Numbers used low code to scale their financial services and turn complex budgeting into a user-friendly digital tool.
Redefining Financial Fitness With Low Code
Learn how FinMagix built a scalable virtual financial advisor using Caspio’s low-code platform — all without a DevOps team.
Automating Workforce Compliance With Low Code
Find out how Emerge Apps modernizes compliance tracking, employee management and workflow testing with Caspio's low-code platform.
The Role of Low Code in Marriott’s Business Operations
Discover how Marriott International streamlined global operations by replacing spreadsheets with powerful low-code apps built on Caspio.
From Paper to Digital: Low-Code Solutions for Records Management
Explore Corporate Cataloguing PTY’s journey from paper to digital, using low code to simplify records management and risk mitigation.
Revolutionizing Occupational Therapy With Caspio
See how Learning Charms and Solutions Afoot collaborated to build a smart HIPAA-compliant app that streamlines occupational therapy evaluations.
Transforming Healthcare With HIPAA-Compliant CRM Solutions
Learn how Healthcare Provider Solutions replaced spreadsheets with a HIPAA-compliant CRM to optimize workflows and support daily operations.
Partner Perspectives: Sustainable Project Management
Explore how Fendous Sustainable Solutions bridges sustainability and technology to create smarter, more efficient project management solutions.
Transforming Orthopedic Care With Low Code
Discover how Illinois Orthopedic Network leverages Caspio’s low-code platform to streamline patient case management and optimize orthopedic care.
Partner Perspectives: Low Code vs. Traditional Dev
Learn how Watkyn’s experience with startups and global clients highlights the strengths of low code while comparing it to traditional development.
Modernizing Custom Apparel With Low Code
Find out how Northwest Custom Apparel redefined custom embroidery processes with Caspio’s low-code platform.
How Low Code Revolutionizes Pet Wellness
Discover how Healthier Pets and WorkMovr are reshaping pet care services with low code, improving clinic efficiency and pet owner engagement.
Advancing the Music Industry: Dae Bogan’s Caspio Journey
Learn how the Mechanical Licensing Collective (MLC) uses Caspio to recover billions in unpaid music royalties, empowering artists and distributors globally.
Building Custom Digital Healthcare Apps With Caspio
Discover how low code empowered Josh Harrington, Director of IT at Healthcare2U, to lead successful digital transformation initiatives in healthcare.
Smarter Facility Management Powered by Low Code
Discover how KP Technology Management is revolutionizing facility management through innovative solutions powered by low-code technology.
How Hitachi Vantara Built Custom Service Management Tools With Caspio
Find out how Hitachi Vantara transformed service management through process automation with custom web apps, improving operational efficiency.
Building the Architecture of a Relationship
Learn how Solutions Afoot fosters long-term business relationships with innovative strategies and their new brand, Brandsona.
Scaling Scholarship Management Solutions With Low Code
Discover how CareerWise digitized and scaled their scholar management operations by transitioning from legacy solutions to Caspio’s low-code platform.
The Role of Generative AI in Modernizing Healthcare
Find out how Pravaah Consulting uses Caspio’s low-code platform to create HIPAA-compliant healthcare apps and drive innovation with generative AI.
Leading Nonprofit Leverages Caspio for Social Crime Prevention
Explore how NICRO developed over 100 nonprofit apps with Caspio to boost security and facilitate real-time updates for social crime prevention.
Elevating Financial Management With Low Code
Learn how Ixion Holdings moved from spreadsheets to low code, streamlining financial management and enhancing compliance with ease.
Transforming Warehouse Management With Low Code
Find out how Matrix Logistics used Caspio to build a custom warehouse management system, driving employee engagement and streamlining operations.
Low-Code Solutions for Interior Design Project Management
Learn how DesignerLogic used Caspio to develop custom project management software, increasing overall efficiency and client satisfaction.
Simplifying Nonprofit Data Management With Low Code
Learn how Keep Pickens Beautiful simplifies nonprofit data management with Caspio, automating processes and enhancing community environmental efforts.
National Travel Agency Automates Processes With Custom CRM
Learn how Direct Line Cruises used low code to launch a unified CRM system and automate data management in this customer interview.
Lincoln College Revolutionizes EdTech With Caspio
Learn how Lincoln College used Caspio to revolutionize EdTech, creating custom education apps for payroll, inventory, IT ticketing and more.
Unlocking Business Automation: How AI Supercharges Low Code
Discover how AI integration reinforces low code as Andriy Kucherenko, Founder of Reinventors Digital, shares his insights on navigating this synergy.
How Lenovo Built a Service Center Powered by Caspio
Discover how Lenovo's IT team upgraded their LATAM service centers using Caspio for custom invoicing, sales, inventory and helpdesk solutions.
Soluntech + Caspio: Future-Proofing Your Tech Stack With Low Code
Explore Soluntech's approach to custom software development, combining low code with traditional methods to transform experiences and workflows.
How Evnia Used Low Code to Build Compliant Environmental Data Management Software
Explore how Evnia pivoted from MS Access to Caspio, building robust environmental data management systems to support their growth.
How 1.800.REPAIRS Doubled Profits With Caspio’s Low-Code Platform
Learn how 1.800.REPAIRS transformed its home repair services with low code, creating online forms, dealer locators and reports to boost customer experience.
Unlocking HR Potential With Low Code: Servitalent’s Success Story
Discover how Servitalent transformed HR operations using Caspio to develop advanced HR software solutions, benefiting over 35,000 users.
Revolutionizing Fitness Through Low Code: GOYAADi.Fit’s Success Story
Learn how low code revolutionized GOYAADi.Fit's fitness app development, empowering them to create tailored solutions that redefine the fitness experience.
Mobilizing Retail: Mobilis Consulting’s Low-Code Journey to Enterprise Success
Explore how Mobilis Consulting uses low code to build robust supply chain software solutions, driving operational efficiency and business success.
Optimizing Operations for Mental Health Counselors: MHACBO’s Success Story
Learn how MHACBO used low code to transform mental health and addiction job placement in Oregon, enhancing efficiency through process automation.
Simplifying Operations: TrustCompare Drives Process Improvement With Low Code
Learn how TrustCompare built multiple custom database apps using Caspio, achieving data automation and efficiency with minimal IT support.
Trailblazing With Low Code: Unleashing Innovation With Cleveland Hiking Club
Discover how Cleveland Hiking Club built a custom membership management software for over 1,000 hikers in just 3 months using low code.
Simplifying CSR Compliance: Global CSR’s Low-Code Journey to Success
Learn how a global CSR consultancy leverages low-code technology to create impactful human rights and environmental initiatives.
Achieving Sustainable Nonprofit Growth With Duklas Cornerstone Consulting
Discover how Duklas Cornerstone Consulting uses low code to build nonprofit management software designed to enhance community impact.
