Mountain View, Calif. - September 29, 2008 - Caspio, Inc. (www.caspio.com), provider of the leading do-it-yourself database platform for creating web applications, announced today that Freedom Communications, the publisher of more than 100 daily newspapers including the Orange County Register, will use the Caspio Bridge platform to publish structured data and interactive web applications on nationwide websites to generate page views and bring in new advertising revenues. Using Caspio's easy do-it-yourself web application platform, journalists and non-technical business staff can easily create and publish value-added applications across multiple web sites quickly and cost-effectively without the need for IT intervention.
Hundreds of newspapers and television stations have already experienced dramatic boosts in new readers, page views and advertising revenue by using Caspio Bridge to publish searchable databases and web applications such as interactive school guides, home sale reports, automotive directories, and self-service ad placement portals. Today, Caspio powers web applications for hundreds of media sites and more than 70 percent of the top 100 American newspapers, along with thousands of enterprises of all sizes as part of its array of nearly 150,000 customer web applications built to date.
Traditional development methods are too slow, expensive and unnecessary for most types of web applications. Caspio Bridge is designed to simplify web application creation and online data management while making them highly affordable.
"We are thrilled that a media company with the reach and reputation of Freedom Communications has chosen Caspio to fast-track its ability to publish interactive database content on its vast network of web sites," said David A. Milliron, Vice President of Media Services for Caspio. "We welcome Freedom into the fold of simple, do-it-yourself development that is powering new, interactive Web 2.0 applications that attract and keep site visitors and drive business opportunity."
Freedom Communications will use Caspio's web database platform, Caspio Bridge, to deploy online database applications without programming on its many popular web sites including the Orange County Register's (www.ocregister.com) and the East Valley Tribune's (www.evtrib.com).
"Caspio is an excellent tool that allows us to easily create a wide range of databases that engage and inform our readers," says Jordan Gold, Vice President of Products and Content for Freedom Interactive. "We are very excited to be using it."
Freedom Interactive is a division of Freedom Communications - a national, privately owned information and entertainment company headquartered in Irvine, Calif. Freedom Interactive owns and operates web sites coast to coast, each offering up-to-the-minute breaking news stories, extensive local content, and trusted local news coverage on demand. The company's web sites are associated with various Freedom Communications media properties including over 100 newspapers and magazines, such as The Orange County Register in Orange County, Calif., and The Gazette in Colorado Springs, Colo., as well as eight leading broadcast television stations.
Caspio Media Services, a division of Caspio, Inc., offers strategic products and services tailored to meet the needs of newspapers, magazines, broadcast, and other online media. Solutions include the Caspio Bridge wizard-driven framework for rapid database publishing, custom application development, rich community-based applications, third-party integrations such as mapping and data feeds, syndicated databases, reverse-publishing tools, and training services that empower non-developers to quickly capture, publish and manage data online.
Caspio, Inc. (www.caspio.com) is the world's leading on-demand do-it-yourself web application creation platform. The company's philosophy is to empower business users to create and deploy web databases, forms, and applications easily and without programming. Caspio's platform-as-a-service replaces coding with intuitive point-and-click wizards, enabling users to rapidly produce web database components for capturing, publishing, and managing data online. Caspio shrinks development time from weeks to hours, and from thousands of dollars to a small monthly fee. Caspio's customers range from one-person entrepreneurs to Fortune-500 corporations, digital media giants, government agencies, and educational institutions.